Google pushing for mobile-friendly web sites

Google wants the web to be easier to view on mobile devices. To encourage web site owners to make their sites mobile-friendly, Google is now ranking mobile-unfriendly sites lower on mobile searches.

In other words, if you run a web site that fails to meet Google’s mobile-friendly requirements, that site will now appear lower down in Google’s search results, when the search is performed on a mobile device.

There’s no reason to panic, however. Mobile-friendliness is only one of numerous factors that determine where a site ranks in Google search results.

About jrivett

Jeff Rivett has worked with and written about computers since the early 1980s. His first computer was an Apple II+, built by his father and heavily customized. Jeff's writing appeared in Computist Magazine in the 1980s, and he created and sold a game utility (Ultimaker 2, reviewed in the December 1983 Washington Apple Pi Journal) to international markets during the same period. Proceeds from writing, software sales, and contract programming gigs paid his way through university, earning him a Bachelor of Science (Computer Science) degree at UWO. Jeff went on to work as a programmer, sysadmin, and manager in various industries. There's more on the About page, and on the Jeff Rivett Consulting site.

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